Danish home furnishings and accessories retailer JYSK is opening a logistics center to serve the Iberian Peninsula and has identified a potential site in Alicante province.
The Levante Logistics Zone in Villena is being considered as an option for a 250,000 m2 center, with a final decision scheduled for March.
The French investment bank BNP Paribas has informed the developer of the Villena area that JYSK is interested in locating there in La Bulilla.
The retail giant is also considering other options in Spain.
The company is said to be analyzing the benefits and costs of locating the logistics center in Villena, including communication links.
If it goes ahead, JYSK would buy a quarter of the available land in La Bulla, some 950,000 m2.
Jysk reached the milestone of opening 100 stores in Spain last August and aims to double that figure in three years with an investment of 100 million euros.
The logistics center would also serve Portugal, which has 21 outlets at the moment.